design + illustration SERVICES

Stand out with custom visuals that are as authentic as your purpose

Person drawing a botanical illustration of a branch with leaves and berries on a piece of paper, with a plant photograph and text in the background.
Branding overview materials for Bush Blooms, featuring a logo with a botanical illustration, color palette, and font details. 
bespoke

Strategic Brand Design

For purpose-driven businesses ready for a strong brand identity that supports their next stage of growth and connects with their people.

This is a collaborative experience where we get to the heart of your brand: who you’re for, how you’re positioned and what impact you create.

Whether you're launching a new chapter, moving on from DIY, or refreshing an identity that no longer fits, we work together to bring your brand into full bloom.

— Research + Creative Direction
— Logo Suite
— Colour Palette
— Type System
— Patterns/Illustrations/Icons
— Packaging
— Print Design

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A person drawing botanical sketches of a plant with elongated leaves and small flowers on white paper using a black pen. 
bespoke

Illustration & Surface Pattern Design

Custom illustrations add personality and emotional connection, which is something stock imagery or AI-generated visuals simply can’t capture. 

Every piece I create is drawn by hand with care, crafted to elevate your brand and deepen engagement with your customers.

Whether you need illustrations for packaging, products or as part of your branding, I work one-on-one with you to create something truly special.

— Hand-drawn botanical illustrations
— Seamless repeat patterns
— Infinitely scalable vector line art
— Full-colour digital artwork

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Red box with beige floral and bee illustrations, featuring a circular label that reads 'Since 1876 Barnes Naturals' in white and beige text. 
bespoke

Print & Packaging Design

In a digital world, nothing beats the tactile pleasure of print (in my opinion). From gift boxes and product labels to brochures, thank you notes and swing tags, I’m here to support your brand’s creative needs with cohesive, high-quality visuals.

Think of me as your creative partner, working alongside you to ensure every design element reflects your brand’s personality and makes a lasting impression.

— Product labels + product boxes
— Gift boxes & bags
— Mailer boxes
— Swing tags, tissue paper, thank you cards
— and more

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Top-down view of a bed with a floral patterned duvet cover and pillowcases, a white sheet with small green star-like patterns, a wooden tray with a towel, and a green plant on the right side. 
pre-made

Pattern Licensing Library

A growing collection of ready-to-use patterns designed to bring your products to life without the investment or lead time of custom illustration.

browse the library
Person touching a laptop on a wooden desk with a plant and various office supplies nearby 
pre-made

Semi-Custom Brand Kits

A budget-friendly alternative to custom branding. Professionally designed, strategically built, and customised to your business, so you can launch confidently without the DIY stress.

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Ready to begin your next project?

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